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From founders of Pipeliner.Online
I bet it will sound familiar
Once upon a time there was a brave freelance designer navigating through the uncharted seas of user behavior.
Our hero was a true master of their craft. Clients were happy. Freelance business was booming and generated enough word-of-mouth to stay busy for a long time. In fact, a week didn’t have enough hours to fit all of the clients. Everything was fine and mapped out.
But instead of turning them down, the hero decided to move up. It was time to turn a humble solopreneur boat into a freelance agency ship and explore big waters.
So after settling all legal issues and gathering a network of skillful specialists, the first projects were embarked upon. Now the following questions began to arise:
As a US startup with Ukrainian founders, we fully understand how hard it is to build a product that matters under the most difficult circumstances. We strongly believe that this experience made us better entrepreneurs, and hence we want to give back and support other entrepreneurs by building PipelinerOnline – a financial business simulator for SMEs.
Based on the results of two-year research, we developed our unique approach, called product-oriented modeling flow. It helps simplify complex financial models by splitting them into smaller and more understandable pieces. So an average entrepreneur without special knowledge and skills needs just 25 minutes to build his or her first financial model!
We hope this approach can significantly impact all who stand for resilience today.
We tried to forecast our balance sheet and cash flow - and immediately saw what information we lacked and what miscalculations we made while planning our services. We will continue to model, rely on straight numbers and create new products.
Kateryna Kravchuk, Co-founder of Lanka.pro
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